A Guy Walks into a Fast-Food Joint… Sometime in the early 1990’s I walked into a fast-food restaurant (Taco Bell) to see an ordering kiosk. This is long before we saw these kinds of touchscreens in fast-food chains (Taco Bell,…
Don’t Let People Lie To You Today I heard about a LearnDash client who was told they should use a different LMS because it works better with WooCommerce. It was a ridiculous claim that was completely false and used broken…
What is Customer Segmentation? Customer segmentation is the opposite of treating everyone the same—which is how most companies that do mass marketing work. When I was growing up, everyone saw the same commercial for the same product and we all…
There are multiple WordPress CRM solutions out there (Autonami, Groundhogg, Jetpack CRM, and FluentCRM). The two I like for their visual automation platforms are Autonami and FluentCRM, and as you’ve seen lately, I’ve been digging deeper into FluentCRM. Today I…
It’s the First Day of the New Year Did you rest and relax? I hope so. I did too, but I also have a goal to release three new mini-courses by Monday (and that doesn’t include the course I created…
Can I Tell You a Story? I went to a website this last weekend – Black Friday Cyber Monday – and I bought a software license. One of those licenses that costs a good amount of money, but is worth…
How Do You Know Your WooCommerce Store Is Working? The merchant who sent me a text was confused and struggling. His store was still live (active) and wasn’t offline. But orders weren’t going thru. He was trying to figure out…
Not All Food Ordering Systems Work the Way I Like Can I be honest with you? I’m from California and I don’t like Avocados. If you know me, you also know I’m not much for salads or vegetables. But I…
Are You Offering BFCM Discounts This Year? If you’re doing a BFCM promotion this year, and trust me just about everyone is, I thought I would jot down three BFCM promotion tips that might help you. Why? Because I think…
Which grows your revenue faster? Order bumps or Upsells? The other day I saw someone ask which was more useful in driving order value up – order bumps or upsells? You know how important I think these are. And I’ve…