I have another blog where I write about leadership, but sometimes I write about hiring here. And with so many WordPress-oriented companies looking to hire, I wanted to make sure you didn’t make all the same mistakes I’ve made in…
Watch this video. It’s less than 5 minutes long. What was your response? Ok, I’m not talking about how expensive all that gear was. Think about the video you just watched another way. Answer this question. Would you rather: Hire him…
Digital Agencies Live & Die by Their Customer Meetings If you run an agency, there are several kinds of people that you invite to customer meetings. Today I want to focus on those “update” meetings where you’re getting everyone on…
Some of my posts are longer and detailed and show you how to do things, like this recent one on building a membership site. Other posts are shorter – but still useful – like this one about one-click checkouts and…
Sometimes You Don’t Even Notice It… It took me several events to notice a dynamic that existed. My friend Jennifer runs several events and I almost didn’t catch it. But after participating in two or three, I started realizing that…
That Time I Got Caught Shoplifting I had a tiny allowance growing up. It’s not like I needed the money for anything. I’m talking about pre-driving age. So the money was just for fun stuff and snacks. But I felt…
In 2013 I Created CaboPress A few years ago I wrote about the strategy behind my CaboPress conference. And then I reviewed the results of these strategies. Tonight I got home from running the first version of the Skip the…
How Much Is Your Business Worth? The simple answer to this question is, as much as the right buyer will pay. But asking how much is your business worth is a complicated answer with a ton of different (and applicable)…
Helping You Message Better I have written a lot, over the last few months, on how to help you message effectively. It’s about how you articulate your domain expertise. It’s about learning to tell stories effectively. I have shared with…
This Pricing Trick Isn’t For Everyone Not every pricing trick will be perfect for every agency. I get that. So if your average project costs less than $10,000 or more than $100,000, this may not help you when closing the…