Do you really need a coach?
Business coaching is a great way to accelerate past predictable challenges you may not be able to see. It's also a fantastic way to get the accountability you need to help drive a culture of execution.
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Self-Service is the Name of the Game
A Guy Walks into a Fast-Food Joint… Sometime in the early 1990’s I walked into a fast-food restaurant (Taco Bell) to see an ordering kiosk. This is long before we saw these kinds of touchscreens in fast-food chains (Taco Bell,…
Want Different Results? Change The Game
A couple of years ago, a group of us decided to co-work together in San Diego – a house on the beach. It was an idea my friend Justin created, called BeachPress. We rented a house with tons of rooms,…
What Do Customers Really Want?
We Want Bags of Cash, Right? My buddy Shawn, of WP101 fame, likes to tell a story about what customers really want. It starts with this idea that you’re interviewing someone about what they want, and they say they want…
Creating Block Themes with Full Site Editing
By now, if you’ve been paying attention to the world of WordPress, you’ve likely heard of full site editing (FSE) or at least seen the reference to it. Even if you don’t know what it is, you’ve likely seen chatter…
The Best Hosting for LearnDash
How do you decide the best hosting for LearnDash? There are a lot of folks who wonder how to find the best hosting for LearnDash websites. I wrote about this before, where I explained PHP Workers. But today I want…
Comparing Online Learning SaaS Products
Later this month I’ll be talking about all the choices you have when it comes to online courses. In that talk, I’ll show you why you might want to use a WordPress plugin (like LearnDash), or when you might consider…
Add A Monthly Connection To Your Online Course
One More Tip For Your Online Courses Over the last few days I’ve written about selling your course and adding team licenses to your courses to help you generate more revenue. So it makes sense that I would bring this…
Embracing Segmentation
What is Customer Segmentation? Customer segmentation is the opposite of treating everyone the same—which is how most companies that do mass marketing work. When I was growing up, everyone saw the same commercial for the same product and we all…