We all get weekend emails We’ve all been there before, right? You’re out, enjoying time with friends or family and then you check your phone. You know you shouldn’t have. But you did. And what do you find? Clients have…
Are you starting to sell coaching services? In the last few weeks I’ve spoken to a couple of folks that are looking to sell coaching services. Additionally, I’ve discovered folks in the WordPress ecosystem that are adding coaching to what…
When writing your onboarding emails don’t make this mistake I’m not an email expert. I’m telling you that up front so that you know I’m not going to give you a perfect set of templates for your onboarding emails. But…
Writing difficult emails is a skill worth developing. Sometimes it can feel like writing difficult emails is a full-time job. Every week it seems like I have an opportunity to write a difficult email. At least once. As I talked…
Every now and then I read an article that I wish I wrote. The other day I read one on email personalization. It’s not the words or even the ideas. It’s the depth on such an important topic. I have…
Do you remember LeadPlayer? Long before there was the company and product Leadpages, there was another product that I purchased called LeadPlayer. It was a product developed by Clay (from Leadpages) and his lead developer, Simon Payne. It was the first…